# Simulant Docs

> Simulant simulates human behaviour so you can make more informed policy and business decisions.

## Docs

- [Core concepts](https://docs.simulant.tech/concepts.md): The building blocks of Simulant — workspaces, datasets, cohorts, creatives, tests, and focus groups — and how they fit together.
- [Datasets](https://docs.simulant.tech/data/datasets.md): Add, connect, and manage the data that grounds your simulated population.
- [How grounding works](https://docs.simulant.tech/data/grounding.md): Why every Simulant persona is built on the official record, and how that keeps results defensible.
- [Research agent](https://docs.simulant.tech/guides/agent.md): Ask questions of your simulation in plain language and get grounded answers back.
- [Build a cohort](https://docs.simulant.tech/guides/cohorts.md): Define the audience you want to reach — from source data, demographic filters, and data-backed psychographic tags.
- [Creatives](https://docs.simulant.tech/guides/creatives.md): Upload and manage the videos, images, and copy you test with Simulant.
- [Run a focus group](https://docs.simulant.tech/guides/focus-groups.md): Convene a room from any cohort and watch it deliberate, react, and shift its mind in conversation.
- [Insights and compare](https://docs.simulant.tech/guides/insights.md): Find patterns across every test you run and put results side by side.
- [Run a test](https://docs.simulant.tech/guides/tests.md): Test creative and messaging at population scale — set up variants, audience, context, metrics, and questions, then read the results.
- [Introduction](https://docs.simulant.tech/index.md): Simulant recreates a population as grounded, questionable minds so you can test your thinking before the real world sees it.
- [Quickstart](https://docs.simulant.tech/quickstart.md): Create a workspace, build a cohort, and run your first test in under an hour.
- [API access](https://docs.simulant.tech/workspace/api.md): Create an API key and drive Simulant programmatically.
- [Plans and billing](https://docs.simulant.tech/workspace/billing.md): Manage your workspace plan, billing details, and what each plan includes.
- [Members and roles](https://docs.simulant.tech/workspace/members.md): Invite teammates to your workspace and control what they can do with roles.

## Optional

- [Website](https://simulant.tech)
- [Blog](https://simulant.tech/blog)